Digital Marketing Manager

الخبر
21,000 ريال شهرياً
دائم
دوام كامل

قبل 1 شهر

SAMA Mandatory Training Primary Function and Scope Digital Marketing Manager will develop, implement, track, and optimize the digital marketing campaigns across all digital channels. The employee is required to utilize both creative and analytical skills, with a use of digital marketing trends and tools on daily basis. Key Duties and Responsibilities

Develop and execute the company’s digital marketing strategy to drive brand awareness, traffic, and conversion.
Manage and optimize SEO, SEM, social media, email marketing, and content marketing campaigns.
Oversee the company’s social media presence across platforms (Instagram, LinkedIn, Twitter, TikTok, etc.).
Lead performance marketing campaigns (Google Ads, Meta Ads, programmatic, etc.).
Collaborate with internal teams (e.g., design, sales, product) to ensure campaign consistency and alignment with business goals.
Analyze data and campaign performance using tools like Google Analytics, Meta Business Suite, and others.
Manage and coordinate external agencies, vendors, and freelancers where needed.
Monitor digital trends and recommend new technologies and strategies.
Plan and oversee digital marketing budget and ROI reporting.
Create and manage the content calendar in line with campaign objectives and brand voice.

Technical Competencies

Strong understanding of current digital marketing concepts, strategy, and best practices.
Proficiency in tools like Google Ads, Facebook/Meta Ads Manager, Google Analytics, HubSpot, Mailchimp, SEO tools (SEMRush, Ahrefs), etc.

Aroma City Group

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