Job Title: Senior Digital Marketing SpecialistCompany: Asal Abu Nayef HoneyLocation: RiyadhJob Type: Full-timeAbout Us:Asal Abu Nayef is a leading honey production company known for its quality and innovative products. We are expanding our digital presence and looking for a skilled Senior Digital Marketing Specialist to drive impactful results.Job Summary:We are seeking a Senior Digital Marketing Specialist to develop and implement digital marketing strategies, manage campaigns, enhance brand awareness, and drive growth across digital channels, with a focus on leveraging AI tools for optimization.Key Responsibilities:Digital Strategy: Develop and execute marketing strategies aligned with company goals.Campaign Management: Manage and optimize campaigns across Google Ads, Facebook, Instagram, etc.AI Integration: Utilize AI tools for performance analysis and campaign automation.SEO/SEM: Optimize website ranking and increase organic traffic.Social Media: Create content plans to engage audiences and grow communities.Performance Analysis: Use analytics tools to monitor campaign performance and provide actionable insights.Email Marketing: Create campaigns to nurture leads and engage customers.Market Research: Stay updated on digital trends and best practices.Qualifications and Skills:Experience: 5+ years in digital marketing with proven success.Technical Skills: Expertise in Google Ads, Meta Ads, Google Analytics, and AI marketing tools.SEO/SEM: Strong understanding of SEO and SEM.Creativity: Ability to generate innovative ideas for brand growth.Communication: Strong verbal and written communication skills.Data-Driven: Analytical mindset for data-informed decision-making.Education: Bachelor's degree in Marketing, Business, or related field.What We Offer:Competitive salary and performance-based incentivesCollaborative and innovative work environmentOpportunities for professional growthHow to Apply:If you're passionate about digital marketing and AI, apply via LinkedIn.