2. Role Summary The MSC – Events & Activations is responsible for the planning, coordination, and execution of all marketing events and activations. This includes internal initiatives, customer-facing activations, and corporate social responsibility (CSR) campaigns. The role focuses on ensuring consistency with brand values, stakeholder engagement, and operational excellence in every event touchpoint.3. Reporting Structure • Solid-Line Report: Assistant Manager – MarCom • Dotted-Line Collaboration: MarCom Director (for major activations, brand-sensitive initiatives, concept approvals, and leadership reporting)4. Key Responsibilities • Develop event briefs aligning with strategic brand and business unit (BU) goals. • Coordinate end-to-end planning and execution of marketing events and showroom activations. • Lead CSR campaigns and employee engagement events. • Manage external vendors, venues, and service providers. • Ensure brand alignment through event branding, signage, and collaterals. • Obtain internal approvals and align with key BUs and Corporate Communications. • Prepare and submit post-event reports and performance evaluations to the MarCom Director.5. Collaboration Map The MSC – Events & Activations works closely with the Assistant Manager (daily coordination), MarCom Director (strategic alignment), Campaigns & SoMe lead, Retail & CS, Creative Services, external vendors, and Corporate Communications to ensure seamless execution and brand consistency6.Strategic Contribution This role contributes significantly to brand perception, customer engagement, and internal morale by delivering high-impact, brand-aligned events. Through conceptually strong and operationally sound executions, the MSC enhances JACO’s public image and emotional connection with its audiences